Understanding Your GBFM Seller Dashboard

What This Guide Covers

Your Seller Dashboard is the heart of your GBFM shop.
This guide explains what every section does, how to navigate confidently, and which tools matter most when you’re starting out.

The goal is simple: help you feel comfortable and in control from day one.

1. What Is the Seller Dashboard?

Your Seller Dashboard is the central place where you manage your:

• Products
• Orders
• Payments
• Store settings
• Shipping and VAT
• Messages and updates

Everything you need to run your shop is in one simple location.

You can access your dashboard at any time by logging in:

https://greatbritishfarmersmarket.co.uk/dashboard/

Bookmark this link so you can reach it quickly.

2. Dashboard Overview: What You’ll See First

When you visit your dashboard, you’ll find:

✔ At-a-Glance Stats

A simple summary showing your recent activity such as:

• Total orders
• Earnings
• Current products
• Recent reviews (if any)

These give you a quick understanding of how your shop is performing.

✔ Menu Panel (Usually Left-Hand Side)

This is where you’ll find your main tools:

• Products
• Orders
• Coupons (if enabled)
• Store Settings
• Shipping
• VAT
• Profile
• Support

Each of these is covered below.

3. Key Sections Explained

3.1 Products

Where you manage everything you sell.

From here you can:

• Add a new product
• Edit an existing listing
• Upload images
• Set prices and stock
• Add variations
• Activate or deactivate items

How to Create Your First Product Listing

3.2 Orders

This is one of the most important areas.

You can:

• See all new orders
• Mark orders as Processing or Completed
• Add tracking information
• Print packing slips
• Contact the customer if needed

You’ll also be notified whenever a customer places a new order.

3.3 Store Settings

Your shop identity lives here.

Use this section to update:

• Shop name
• Description
• Logo and banner
• Shop policies
• Contact details

A complete profile builds trust with potential customers, but isn’t essential to get started.

3.4 Shipping

Shipping settings allow you to:

• Choose how you deliver orders
• Set delivery charges
• Offer free delivery or local delivery (if appropriate)
• Adjust packaging or weight-based costs

GBFM keeps this as flexible as possible so you can set what works for your business.

Setting Up Shipping as a GBFM Seller

3.5 VAT Settings

For sellers who are VAT-registered.

You can:

• Toggle VAT on or off
• Add your VAT number
• Set VAT rates for your products
• Mark items as zero-rated or exempt

If you’re not VAT-registered, leave this switched to the ‘Not VAT Registered’ setting.

VAT Guide for GBFM Sellers

3.6 Profile

This is where you manage your account details:

• Email
• Password
• Address
• Payout information
• Security settings

Keep this up to date so payments reach you without interruption.

3.7 Support Section

This will link directly to:

• The Support Centre (KB)
• The Seller Community Hub (HumHub)
• Direct help if something isn’t working

Help is never far away.

4. Notifications and Alerts

Your dashboard will notify you when:

• A customer places a new order
• A product is low on stock
• A refund is required
• A message arrives
• A payout has been issued

Always keep notifications switched on so you never miss important updates.

5. Tips for Using Your Dashboard Smoothly

✔ Check your orders daily

A quick 5-minute check each morning helps you stay organised.

✔ Keep product stock accurate

Customers appreciate transparency.

✔ Review your shop settings once a month

Small improvements can make a big difference.

✔ Use the Support Centre whenever you’re unsure

Guides like this one will always be available.

6. Your Next Steps

To continue building confidence, explore these next guides:

• How to complete your shop settings
• How to create your first product listing
• How orders and payments work
• How shipping works on GBFM

You’re already off to a strong start by learning the basics.