What This Guide Covers
This guide walks you through your very first steps on Great British Farmers Market.
You’ll learn how to register as a seller, access your dashboard, complete your shop setup, and understand the simple structure of how selling works on GBFM.
Whether you’re a maker, grower, baker, or craftsperson, this is the place to begin.
1. What Is Great British Farmers Market?
Great British Farmers Market (GBFM) is an online marketplace built to support UK makers and growers.
We prioritise people over profit, keep things transparent, and make it easy for small independent businesses to be discovered.
- Every product sold on GBFM is made or grown in the UK.
- Every seller keeps at least 90% of their sale price.
- There are no monthly fees and no hidden extras.
- If you don’t sell anything, you don’t pay anything.
2. How to Sign Up as a Seller
If you haven’t created your seller account yet, start here.
It takes just a few minutes.
Step-by-step
- Visit the seller registration page:
https://greatbritishfarmersmarket.co.uk/sign-up-as-a-seller/
- Complete the form with your basic details.
- Choose a secure password.
- Tick “Register as a Seller”.
- Submit your application.
Once you’ve applied, you’ll be added as a Pending Seller.
We will review your details, approve your account, and you’ll receive a confirmation email.
If you need help at any point, visit this Knowledge Base https://greatbritishfarmersmarket.co.uk/knowledge-base/.
Or join our Seller Community Hub for guidance and peer support: https://social.greatbritishfarmersmarket.co.uk/.
3. Logging In for the First Time
Once approved, log in using:
Your Dashboard URL:
https://greatbritishfarmersmarket.co.uk/dashboard/
You’ll land on your Seller Dashboard, where you can access:
- Your orders
- Your products
- Your earnings
- Your shop settings
- Shipping and VAT options
- Support and resources
This dashboard is the centre of your selling activity.
4. Complete Your Shop Setup
Before listing your first product, set up the essentials:
✔ Shop Name
Keep it simple, memorable, and aligned with your real brand.
✔ Shop Description
Explain who you are, what you make, and what makes your work special.
✔ Shop Logo & Banner
Your visuals help your shop feel trustworthy and welcoming.
✔ Contact Details
So customers can recognise who their order is coming from.
✔ Policies
https://greatbritishfarmersmarket.co.uk/seller-agreement/
https://greatbritishfarmersmarket.co.uk/seller-eligibility-policy/
https://greatbritishfarmersmarket.co.uk/privacy-policy/
Completing these steps only takes a few minutes but makes a big difference to customer trust.
5. Understand How GBFM Works
Here is the simple structure of the platform:
✔ You create and manage your products
GBFM provides clear templates and tools to make this easy.
✔ Customers order from the marketplace
They can buy from multiple sellers in one checkout.
✔ You pack and send your orders
Customers pay for delivery at checkout.
✔ You keep at least 90% of each sale
Our mission is to support UK makers, not extract profit.
✔ You get paid automatically
Payments are handled through Stripe Connect for security and reliability.
We keep things transparent so you always know how everything works.
6. Your Support Options
You’re never on your own here. You have:
✔ The GBFM Knowledge Base
Step-by-step guides, templates, and simple answers.
https://greatbritishfarmersmarket.co.uk/knowledge-base/
✔ The GBFM Seller Community Hub (HumHub)
A supportive space for discussions, questions, and collaboration.
https://social.greatbritishfarmersmarket.co.uk/
✔ Email Support (Andy)
For any account-specific issues that need a human touch.
info@greatbritishfarmersmarket
7. Your Next Steps
Now that you’re set up:
- Explore your seller dashboard
- Complete your shop settings
- Read the guide on creating your first product
- Join the Seller Community Hub
- Start listing your products
You’re officially ready to begin your journey as part of the GBFM community.
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